Social Media plays an integral role in our lives today. Most of these sites have more than 100 million users and a daily rate of 20 million-plus. You have probably come across social media influencers who make money across these platforms in the most common business model. Social Media Influencing takes time and patience and often does not pay lucratively for small numbers. You may be looking for a less popular and faster way of making money on this site. There are several other ways through which you can make money without becoming an influencer.
Pinterest is a pictorial site quite similar to Instagram where users display images in the form of pins. You can pin images from your favorite website or create original pins. This provides several business opportunities for a savvy online worker including:
- Affiliate Marketing
- Create content for Shop The Look Pins
- Promoting Personal Service and Goods Website Like Etsy
- Growing Other Social Media Platforms
- Promoting Your Blog/Youtube/Amazon Associates Platform
- Outreach Platform
- Get paid to promote a company/Brand
Facebook is the most popular social media site with more than 1 billion users. This presents a plethora of lucrative ideas for a savvy mind. Some of the ways through which you can make money on Facebook include:
Facebook instant articles
Instant articles provided by Facebook is a mobile publishing format that enables content creators to distribute articles on Facebook. These articles usually display four times faster than average mobile platforms. As such, most users are more likely to read an article on Facebook than on a mobile web. You are then paid a CPM rate when people read your article. CPM refers to the cost per mile which often ranges from $1.45 to as high as $4.58. The articles often contain advertisements that contribute to the rate at which creators are paid. The CPM rate is determined by the origin of the traffic. For instance, if your article is read by people from the United States you’re likely to get a higher CPM rate than if your article is read from countries like Thailand.
Selling on Facebook marketplace.
Facebook marketplace is a free-for-all feature where people can buy, sell or trade goods and services in their local area. You can create a viable business by sourcing products from wholesale and selling them at retail prices or even offering drop shipping services.
Using Facebook ads to drive traffic to your e-commerce site
If you have a website where you are selling goods or services you can create advertisements on Facebook that drive targeted traffic to your website. Most e-commerce businesses use the Facebook advertising platform to reach new clientele. Some important features like retargeting can help you reach previous clients.
Social media influencing
This is a common and contemporary business model where you’re paid to advertise to your fan base. This is only lucrative if you have a significant number of followers. The basics of the business model include reaching out to brands and pitching viable advertisement strategies.
Become a social media manager
If you have the skills required to manage corporate social media accounts then you can become a social media virtual assistant. This is a work-from-home opportunity where your responsibilities might include scheduling social media posts, content curation, building an audience, and monitoring ad campaigns.
Creating videos on Facebook
Just like YouTube, you can choose to create videos and upload them on Facebook. The videos will then be populated with in-stream that helps you earn money. Facebook has a system that automatically identifies natural breaks in your content where they place their ads. You can also choose your ad placements and your earnings are often determined by several factors including the length of the video, number of views, and niche.
This is a feature where your Facebook fans are required to pay a monthly or recurring subscription fee to view your content. The system enables you as a creator to identify your major supporters by special badges provided in the comment section. You can then choose to reward them with perks including exclusive contents and discounts. This will help you create a more loyal fan base and increase your income.
This Facebook feature enables group admins to sustain themselves through subscriptions. All you need to have is a group with an active community. Fans subscribed to your group will be required to pay a subscription fee that is determined by you.
Instagram is a photo-sharing application that is considered one of the top social media platforms in the world. The company which is considered a subsidiary of Facebook provides several opportunities for someone looking for a work-at-home opportunity. Here are some of the ways through which you can make a passive income on Instagram:
This is quite similar to social media influencing. Social media influencers are considered people who have created an online reputation through creating awesome content. Contrary to popular opinion you do not need to share personal pictures to become an influencer. There are several influencers who share pictures in dishes ranging from flowers to pets. Many brands partner with influencers on sponsored posts to promote their products or services. While this is not a consistent way of making you come it can provide you with an extra stream of revenue.in some cases, brands might choose to provide you with free services or free goods. Not all brands pay monetary compensation for sponsored posts. All you need is a minimum of 1000 followers and you’re good to go. Reach out to brands on their Instagram pages and pitch to them a sponsored post. You may not find brands at the get-go. However, this should not deter you! Keep-on creating content and growing your fan base and you will reap the rewards. You can advertise your platform on influencer marketplaces that increase your chances of being discovered. Some common marketplaces include:
Become an affiliate
Affiliate marketers get paid commissions when they generate sales or engagement for brands. This is different from social media influencing because you are in more control of your revenue. You are often given a trackable link or unique promotion code. When visitors to your page click on the unique links or use your codes to purchase products or services you are credited an agreed-upon commission. Instagram only allows people to put links on their bio. As such you can only advertise one product or service at a time using unique links. However, if you choose to use promotion codes you can include them in your posts thereby promoting any number of products or services simultaneously. Some of the most popular online merchants that have affiliate programs include Clickbank, maxbounty, and rewardstyle.
Creating an e-commerce store
If you want to create a more consistent and significant income stream you may choose to create your store. Some of the ways through which you can sell your goods or services include
- Creating a print-on-demand service.
- Selling services such as photography or consulting
- Selling digital products
- Selling original products
- Drop shipping
Tumblr is a creative social platform that has existed for several years. On this platform, you can share any type of content including images music, and videos. This platform is different from other social media platforms in that you are provided with a personal blog to share your content. Just like any other blog you can add pages and personalize your Tumblr blog. This platform is quite relevant if you have content that is appealing to millennials be aged between 18 to 29 years. Here are some of the ways you can make money on Tumblr
Just like a normal blog you can promote other brands through content advertisements. This is done once you apply to external advertisement networks like Google AdSense or Infolinks. Each advertisement network has a different payment format ranging from cost per impression to cost per click. Generally, you were paid once users view or click on the ads in your content.
Just like Instagram, you can choose to include affiliate links on your content. This link often redirects your fans to an external brand page where their activity determines how much you are paid. For instance, some brands may choose to pay a commission per sale or a commission per visitor. Commissions per sale are often higher than per visitor. Be careful not to spam your affiliate links on your content because this might get your account banned.
Promote your work
Tumblr is a platform that is lucrative for professionals including graphic designers and photographers. This platform can enable you to create pictorial blogs that can advertise your work. One of the easiest ways to generate interest in your work is to create and publish infographics. Most commonly, infographics include pictures with samples of your work, quotes of your services, and how to contact you. You can also create your store and link it to your blog.
Create and sell Tumblr themes
If you are tech-savvy you can create and customize Tumblr themes and sell them on their marketplace.
Tik-Tok is a video sharing social media network. While there are no direct ways of making money through the platform, users can create content and monetize their content through the following techniques:
- Advertising e-commerce products
- Brand partnerships and sponsorships
- Advertising YouTube channels
- Driving traffic to your website
- Promoting content for other creators.
Snapchat is a social media platform that was developed in 2011 which allows its users to share stories, photos, and videos with their followers. This platform is quite different from other social media platforms because the post disappears after intended users see it. there are several ways through which you can make money on this platform and they include:
- Creating a Snapchat premium account. This account enables content creators to share exclusive content for a subscription fee.
- Affiliate marketing. Where you promote other products for a commission.
- Creating new filters to promote events of local businesses.
- Using snap ads to advertise a product or service.
- Brand promotions and sponsorships
- Creating sponsored dancers to promote services.
Twitter is one of the biggest social media platforms with over 100 million daily users. Such a large user base provides several opportunities for a savvy mind. Did you know that instead of posting tweets on retweeting other people’s content you can also make money on the platform? Here are some ways through which you can make money on Twitter
- Brand promotions and sponsorships. There are several websites through which content creators are conducted to brands looking for Twitter users with a large fan base. Sponsored tweets are one of such that connects content creators with brands. Another site that offers the same value proposition is paidpertweet where companies can purchase sponsored tweets from registered users.
- Affiliate marketing. Just like other social media platforms, Twitter offers organic traffic that can convert to affiliate products. You can promote your affiliate links on your Twitter page and earn a passive income by directing your followers to the affiliate company’s page. Popular networks that provide this opportunity include Clickbank and flex offers. be careful when promoting products on Twitter because it’s against the policy of some affiliate networks. Also, choose carefully which type of products to display on your page. It is advisable to select a niche based on your audience. You don’t want to be that person who promotes cat products for dog lovers.
- Promoting your website or e-commerce products. This is quite viable if you have a drop-shipping business or service provision business.
- Generate traffic and leads for your blog or website.
- build an email list that you can monetize with several options.
LinkedIn is a social media platform that is geared towards professionals. The platform enables users to upload their resumes, get recruited by companies and businesses, share informative articles on their industrial standards, and build their brand and reputation. While this may look like a more stringent and niche-specific platform, it provides a plethora of opportunities for a person looking to provide several services including:
- B2B services like customer care, web design, etc.
- Resume writing services.
- Business coaching and consulting services.
Let’s assume you decided to drop ship services as mentioned in one of the points above. You can use this platform to advertise your new website and reach potential clients.
Social media platforms have opened the world of sharing and communication but also affected how we do business. these platform come with a plethora of opportunities for the Savvy Mind. Most people believe that the only business opportunity on these platforms is influencing. However, there are a number of other ways through which you can make money without being a social media influencer. Select any of the above opportunities and begin generating consistent and passive income!